![]() did think in those terms, it might seem ironic that America’s Christmas spirit was exemplified by… Adele being sad. does, in terms of placing some kind of importance on which non-holiday song has captured the national mood toward the end of December. “Īmerica doesn’t train public attention on the idea of a “Christmas single” the way the U.K. And our team is excellent at managing all of those things. It’s a lot of people, a lot of towns, a lot of time zones and a lot of math. So there was a really fun and unprecedented juggling act at the top of the chart to make sure that all three of them had their turns. 1s to ourselves - and in fact, ‘Stay’ went back to No. ![]() So we had to work to manage the top of the chart to ensure that Nas got that shot, which he very much deserved. “‘Stay” had been there for such a long time, it was important to us that Nas have his moment, also - full well knowing that Adele was heading to the top of the chart without anyone’s help. “We were orchestrating the handoff at the top of the chart,” says Gray. 1, there’s a science to working with radio and timing promotion to make sure no one misses out on a claim on the top spot, assuming the audience is first of all involved in making these planes stacked up over LaGuardia, as it were, all come in for a landing at the proper point. ![]() When you’re representing a single label that has multiple artists poised to become or stay at No. You know, that’s like a lightning strike plus a lottery ticket.” 1 of her career.” And somewhere between the veteran and the newbie, “you have Nas X transitioning from the early stages of a pop artist to a fully realized superstar, in this case, with back-to-back No. Adele is Adele, and now she’s had the longest-running No. You have Leroi exploding on the scene to become a household name. “Our fundamental responsibility is to break new artists and to elevate the careers of superstars. 1, and Adele being on top for close to two months now- “no one’s going to look at it and say, ‘Something’s wrong.’ So if something is performing in that way” - speaking specifically about the Kid Laroi’s three months at No. There are only so many spots on a playlist. “They want more confidence in the songs that they are playing. “Radio stations don’t necessarily want more songs,” Gray says. Gray is reluctant to thump his chest too much - “We have a lot of other headlines that we’re chasing this year,” he says, and he doesn’t want to jinx 2022 - but setting an all-time chart record isn’t anything to keep under wraps, either. Needless to say, he hasn’t given Sony any reason for buyers’ remorse, reaching this historic milestone just over a couple of years into his tenure there. Peter Gray, the executive VP/head of promotion at Columbia, came on board at the tail end of 2019, after leaving his executive VP/GM role at Warner Records. “Industry Baby” spent a single week at the top, but no one had reason to feel sorry Lil Nas X for not having a longer run, given his being shmushed right in-between those other two blockbusters… and given the wholly satisfying news that this represented Nas’ second straight single to go No. 1 at Top 40 for the last seven straight weeks - a personal record for as big a superstar as music has right now. 18, when Drake became the second act, after The Beatles, to claim the entire top five in a single week.“Easy on Me,” meanwhile, has been No. 1, 2 and 3 on the Hot 100 simultaneously through one or two acts, most recently Republic Records on the chart dated Sept. Meanwhile, multiple labels have since held Nos. 1, as “Easy” joins “Stay” and “Industry Baby” in having attained chart-topping status. 1, 2 and 3 on the Hot 100 in a single week thanks to three acts on its roster with all three songs having peaked at No. Interscope Records likewise achieved the feat in 2005, for two weeks that April and May, thanks to 50 Cent’s “Candy Shop,” The Game’s “Hate It or Love It,” featuring 50 Cent, and Gwen Stefani’s “Hollaback Girl.”įurther, dating to the Hot 100’s adoption of MRC Data information in 1991, Columbia is the only label to rank at Nos. ![]() 15, 2005), as well, with “Gold Digger” at No. 3 with Mariah Carey’s “Shake It Off.” IDJMG earned the honor the week before (Oct. That week, Island Def Jam Music Group ruled with Kanye West’s “Gold Digger,” featuring Jamie Foxx, and placed at No. 3 (after a week at the summit), Columbia ranks in the Hot 100’s top three via three acts that the label promotes: Adele, The Kid LAROI and Lil Nas X.Ĭolumbia is the first label to monopolize the Hot 100’s top three thanks to a trio of acts credited on three titles since Oct. 2 (after seven weeks on top) and Lil Nas X and Jack Harlow’s “Industry Baby” at No. 1, The Kid LAROI and Justin Bieber’s “Stay” at No. ![]()
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